Critical Analysis of a Business Corporation –
Barclays Bank – SWOT, PESTLE ANALYSIS & FIVE PORTER’S FORCES
a. Describe the company: history and an overview (i.e. size relevant sales graphs/charts, global locations, and imagery, the business sector and ).
b. Analyse trends within the sector and emerging developments.
c. Discuss the extent of the companys success in dealing with environmental issues in the 21st century.
d. Analyse two areas of impact within the Microeconomic environment and describe the associated impact your case study.
e. Analyse a key competitor (company profile, company overview) and explain why the company is a competitor (compare at least one of the product ranges and prices, provide details of the market segment/target market).
f. Explore the organizations existing competitors to create a section of Porters five forces Vertical or Horizontal competition with justification
g. Define all the elements of the PESTLE and explain the impact of each element of PESTLE on the chosen company.
h. Critically analyse two strategies could assist the company during each stage in the Business Cycles
i. Present a and suggest its impact on your company
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