Use this template below to help you analyze the business cases assigned. It is important to remember that no one knows what the right answer. You must be able to defend you answers with what you understand from the case.
Case Analysis Information
Situation: Scan the first sections and the last sections of the case before completing the section below.
Step 1: Questions (First Pass)
Problems
Who or what is the subject of the problem.
What is the problem?
What is the significance of the problem to the protagonist?
1.
2.
3.
4.
Decisions
What are the decision options?
Do any of the options seem weak or strong?
1.
2.
3
4
Evaluation
Who or what is being evaluated?
Who is responsible for the evaluation?
What are the possible criteria?
1.
2.
3.
4.
Step 2: Formulate Criteria
Formulate a criteria list based on the protagonist actions reported in the case.
Reminder: you must formulate the criteria or the reasons why actions were taken by the protagonist.
Problem Criteria List
Decision Criteria List
Evaluation Criteria List
1.
1.
1.
2.
2.
2.
3.
3.
3.
Step 2a: Scan
Scan relevant content again within making note of sections that could possibly support your reasons on the criteria list and that may answers your questions from the reading of the first and last sections.
Section Name
Comments
Step 3: Hypothesis (Initial)
Step 4: Proof and Action
EVIDENCES TO SUPPORT YOUR HYPOTHESIS
Section Name
Factual Context
Step 5: Formulate your conclusion from the evidence collected that supports your hypothesis
Basic Information
Company Name:
Historic Information
Identify the mission and goals.
Corporate-level strategy – (CLS)
List their competitors.
Corporate-level strategy – (CLS)
What is their product and/or service?
Business-level strategy – (BLS)
What is there competitive advantage?
Functional-level strategy – (FLS)
What component of the business model is the case addressing? (Pricing, Product/Service Differentiation, and/or Cost Structure)
SWOT Analysis
Threats
1.
2.
3.
4.
Strengths
1.
2.
3.
4.
5.
Weaknesses
1.
2.
3.
4.
5.
Opportunities
1.
2.
3.
4.
5.
Notes: Levels are: CLS= Corporate level strategy, BLS = Business level strategy and FLS = Functional level strategy
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