In the NewShoes simulation you will be marketing to three different target markets (home, domestic, and foreign). It becomes important to understand the consumer psychological and cultural profile for each market.
Create a PowerPoint presentation to present to the marketing team of your New Shoes company to present a profile for your New Shoes consumer for the domestic and foreign markets using the criteria below.
Your PowerPoint presentation should be at least 8 slides in length (not including the Title page and Reference page). Ensure that your sources are properly cited using APA formatted guidelines and include professional graphics.
The BU220 Unit1 PPT Template [PowerPoint] is provided to assist you with successfully completing this assignment.
An example of a successful reference slide with several web pages and an academic journal article is linked below.
You may also use the Learner Resources from this unit.