Business And Entrepreneurship case study

1st Part of the Assignment Short Exercise #1: Branding your company (20 pts) Your first task will be to name your new company. Because your company name may influence its image, marketability, and the design of your logo and stationery, you should give the name careful thought. To build an identity, create an original (created) logo and the letterhead to be used as company stationery. Logos and letterhead are important because they project your companys image to your customers and to other internal and external stakeholders. The image you project through your company name and branding impacts your credibility, so give careful thought to how you want others to perceive you and the company you own. Be sure to view The Five Principles of Design video short before you begin your logo design. Apply these principles and discuss how they were applied to your logo creation in your one page explanation assignment (see below). If you need to download a design program or need to get familiar with one, here are some choices: You can download free design software such as GIMP or SVGedit from the internet. Or, you could use a design program installed on some OSs such as Corel Draw or Paint. Submit: Sample stationery with your company name, contact information, and logo A one page explanation of why you selected the design for your logo and stationery and how you believe it projects the image you want. Use Chapter 9 (Pages 222-228) and The Five Principles of Design to help you explain why you selected any visuals or other design elements you used. And remember, for the remainder of your assignments, you will use your companys stationery as appropriate. 2nd Part of the Assignment. This assignment has two parts – Research (10 pts.) and Memo (15 pts.) Research and Memo (Total 25 pts) Two Steps: Conduct research and write a synthesis including APA formatted sources Write a memo using your research. You will submit one document to include a 1 – 2 page research synthesis followed by a separate, 1-2 page memo correspondence. Research Synthesis Prior to writing this memo, conduct research about WebEx: what it is, how it is used by businesses for communication. Submit a 1-2 page synthesis of your research with sources cited (in-text and reference list) . Wikipedia is not a reference. Use APA format style with the research synthesis (do not with your synthesis). Memo Objective: Write a memo to your employees informing them that you have decided to implement WebEx for internal communication. WebEx will be used so that employees can communicate more quickly via online meetings and easily. Explain your rationale, implementation strategy and timing. and respond to those concerns while expressing confidence (use your ) in your decision. Refer to memo format on Pages 162 and 561 and Pages 93 – 98 to refresh your memory on audience analysis. View the How to Write a . Use your newly created company memo-head and logo for this assignment

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more
Need assignment help? You can contact our live agent via WhatsApp using +1 718 717 2861

Feel free to ask questions, clarifications, or discounts available when placing an order.
  +1 718 717 2861           + 44 161 818 7126           [email protected]
  +1 718 717 2861         [email protected]