External link to The   Global Marketplace discussion

The   Global Marketplace discussion

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   The   Global Marketplace How do governments attempt to control foreign […]

External link to Role   of the Marketing Function discussion

Role   of the Marketing Function discussion

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   Role   of the Marketing Function What is the role of […]

External link to Customer   Relationship Management

Customer   Relationship Management

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   Customer   Relationship Management Choose a water park or other vacation […]

External link to Products   and Services discussion paper

Products   and Services discussion paper

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   Products   and Services It can be harder to sell an […]

External link to HOW TO MARKET THE PRODUCTS TO CLIENTS

HOW TO MARKET THE PRODUCTS TO CLIENTS

Learning Reflection Think for a moment about the last product you purchased. What was the product?  What is the brand name of the product? How would you describe the customer for this product?  What is the product’s closest brand competitor?  Explain why you chose this brand rather than the competitor’s brand.   How did the marketing for the product influence your purchase? Carefully review the Grading […]

External link to Product   Life Cycle Discussion Paper

Product   Life Cycle Discussion Paper

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   Product   Life Cycle By having an understanding of the product […]

External link to Product   Usage Categories discussion

Product   Usage Categories discussion

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   Product   Usage Categories Visit Minimus.biz (Follow the link located in […]

External link to Demographics   and Trends discussion

Demographics   and Trends discussion

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.   Demographics   and Trends Read “Why Marketers Need To Stop Following […]

External link to Compare and contrast the micro- and macro-environmental

Compare and contrast the micro- and macro-environmental

Written Assignment China and India have demonstrated trends toward Western-style consumption over the last decade. Given the emphasis on the youth market in the US over the last 60 years (since the baby boom), what can you suggest for marketers in these youth-oriented consumer economies (China and India)? Guided Response: Describe the products (goods and services) that      interest these youth markets. Compare and contrast the […]

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