A few , the colleagues return to you with a list of for the questionnaire. They want to know what they should do to finalize the list. Summarize for them the methods of . Discuss, specifically, how to plan for a review of the content, scope, and clarity of the items. Propose a strategy for evaluating their questions. Also, explain to your colleagues the importance of the survey before implementing it on a large scale.
Thinking back to the Unit 5 reading you did, inSurvey Research Methods, Chapter 6, “Designing Questions to Be Good Measure,” on pages 7598, discuss how your colleagues could apply both theory and practical approaches to their questions to ensure that they have valid and reliable measures in their questionnaire.